OUR BRANDS

Two brands with nothing in common except the people running them.

Two brands with nothing in common except the people running them. Each is built to stand on its own — its own market, its own voice, its own P&L.

LIVE
BytePulse

News, broken into five lenses.

Most news tells you what happened and what to think about it. BytePulse separates the two. Every story is broken into five lenses - Perspectives, Stakeholders, Blind Spots, Narrative, and Your Take ; so a reader forms a view instead of inheriting one. It is built for Gen Z, Gen Alpha and Millennial readers in India, live on web and mobile, in English and 12 Indian languages, freemium with a paid tier.

LAUNCHING
TruSet

Glue graded by the clock, not the chemistry.

Industrial adhesives are sold by chemistry - resin types, solid content, viscosity curves. But a rigid box converter doesn't buy chemistry; they buy what their machine runs. TruSet grades every adhesive by set time in seconds and names each product after it, so the grade number is the answer. Built on a manufacturing partnership, for converters across Delhi NCR.

ByteBucksa is a house of brands. Each brand is built to stand on its own, and the parent deliberately stays out of their way.

Tell us what you're trying to build.

We reply within one working day. If we're not the right fit, we'll say so.